Assassin’s Creed Unity Spin to Win Case Study

Midnight Oil developed a marketing campaign around the video game Assassin’s Creed Unity that gave pre-order buyers a chance to win epic prizes while engaging their users.

Midnight Oil wanted to submit their campaign to the Effie Awards, an awards programs to honor the most effective advertising efforts. So Midnight Oil contracted Media Nursery to make a video that would illustrate how awesome the campaign was. Media Nursery created the video on time and under budget, earning Midnight Oil recognition in the Effie Awards.